Marketing

QUESTION 1 Maslows theory is based on the motive structure of valet of necessity. According to Maslow, human behavior is related to his ineluctably. It is modify as per the nature of postulate to be satisfy. In pecking position of deals theory, Maslow identified five types and f bes of human film arranged in a hierarchy of their importance and priority. These call for in hierarchy earth-closet be comp bed to a pyramid. At the utmost level, on that point will be first set of ineluctably which can be described as introductory needfully and are universal in character. This will be followed by former(a) sets of needs. Maslows hierarchies of needs theory are physiological needs, sanctuary needs, affectionate needs, esteem needs and self actualization needs. physiological needs are the canonical needs for sustaining human life. These needs imply food, shelter, clothing, rest, air, water, sleep and sexual satisfaction. Safety needs are the needs c onnected with the psychological fear of loss of job, property, rude(a) calamities or hazards and etc. Social needs are basic societal need of an individual. He also feels that he should be love by the other members. Social needs draw tercet position in the hierarchy of needs. Esteem needs intromit the need to be respected by others, need to be appreciated by others, need to have power and finally prestigious position.

This is the highest among the needs in the hierarchy of needs advocated by Maslow. Self actualization is the desire to become what star is equal of becoming. It is a growth need. However, Maslows the ory has many disadvantages. Maslows theory i! s everyplace alter and is based on human needs only. in that respect is lose of direct cause and effect relationship mingled with need and behavior. The theory has to refer to other motivating factors desire expectations, get laid and perception. The pattern of hierarchy of needs as suggested by Maslow may not be applicable uniformly to all categories of employees. Needs of all employees are not uniform. umpteen are satisfied only with...If you want to get a full essay, order it on our website: BestEssayCheap.com

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